I’m from Uruguay, a tiny country in South America.

When I was 14, my family fled to Australia, where we were granted refugee status.

My first job was at Clemenger/BBDO, which is as good an ad-school as any.
Then came Leonardi Advertising where I got to experience the hands-on nature of a start-up.
Stints at Publicis/MOJO and Samuelson Talbot followed.

One life-changing day, I received an offer I couldn’t refuse — a job in NYC.

At Saatchi & Saatchi. I lead Transitions Lenses, Durex, Frontline Plus, CRESTOR, Nexium and AmbienCR. Winning the first ever Grand ClioRX for the latter.

I joined Arnold NYC, where I led Unilever brands Nexxus and Simple Skincare and worked on Simmons Beautyrest.

Next came TBWA\Chiat\Day NY where I led Pernod Ricard Wines, Hearts on Fire, BNY Mellon, Volaris and Sport Chek, and also worked on projects for McDonald’s, Merck and Accenture. While at Chiat, I picked up a Clio and a D&AD award, as well as having several pieces shortlisted at Cannes.

I am currently the CCO at THIRD EAR, in Austin, TX, where I lead an incredibly diverse team across all brands — Lay’s, M&Ms, Snickers, Twix, Red Stripe, Humana, Google, Bob’s Discount Furniture, Texas Lottery and Visit Austin.

I cannot complain.